26.03.09 by Jeff

Honda / Let it Shine

W+K’s Amsterdam office one-upped the Sheep LED ad spot with this one. There is no CG here! This was put together the good old fashion way, with laser sights, GPS, and a land surveyor! It’s a good thing all those cars are hybrids! Directed by Erik Van Wyk.

honda let it shine car headlights animation

youtube / quicktime













Jeff
Jeff Hamada is the Founder and Editor of Booooooom. He lives and works in Vancouver.



  • seems to be a lot of this kind of advertisement these days..

    love it none the less

  • its pretty unbelievable that its done the old fashion way.

    very nice work.

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  • oh neatto!

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27.06.17 by Jeff

Instagram of the Day: Artist Creates Vintage VHS Versions of Modern Movies

If you grew up in the 80s you’re really gonna like this Instagram account. Steelberg takes current films and makes fantastic retro VHS covers for them. Many of you will be too young to have ever gone to a store to rent a video but seeing these makes me kinda miss the whole movie-choosing ritual. Have a look at more VHS covers below.

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27.06.17 by Jeff

Artist Spotlight: Alain Delorme

French artist Alain Delorme digitally distorts reality in his series “Totems” in which people are captured around Shanghai with precarious piles of objects. More images below.

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27.06.17 by Jeff

Artist Spotlight: Hula

A long overdue selection of spectacular work by Hawaiian artist Sean Yoro aka Hula, whose water murals have become his signature over the past couple years. More images below.

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26.06.17 by Jeff

Illustrator Spotlight: Gracey Zhang

A selection of beautiful work by illustrator Gracey Zhang, based in New York. More images below.

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26.06.17 by Jeff

Illustrator Spotlight: Taj Francis

A selection of work by illustrator Taj Francis. More images below.

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