Clever posters by Rethink for the Dogwood Initiative as part of their ongoing No Tankers campaign. The posters change as it rains!
Watch the video below!
Awesome concept, bravo Rethink!
This has to be the same people who put those stickers on loonies to make it look like the loon was covered in oil.
Both are great!
I wish I was this creative :)
I’m not sure the posters were as smart as the video made about them. Great cause
As long as the video gets the message out there the campaign can be considered successful? The value of the clever idea is attached to the campaign and distributed through you tube, blogs etc.. Very Clever
Simple idea implemented in creative way. Brilliant :-)
THIS IS SIMPLY GREAT!!!!
Super clever idea, very pretty video. Plus Foreground is such a good song!
very interesting way of conveying the message without being trite
This video along with the accompanying dramatic piano music gives the impression that the poster, in all its cleverness, is more important than the cause which it serves to remind people of. The poster is a great idea, but the video cheapens it. I like the idea of bringing the muck to people, so they have to confront it. Something else you could try: 1) collect the dead animals that wash up on the beach after an oil spill. 2) Freeze them. 3) Spread them around vancouver
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This is an actually amazing idea, I’m so impressed it looks amazing and gives the message, love it!
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