01.07.13 by Jeff

Danny MacAskill’s “Imaginate” Bike Video Brings Kid’s Toys to Life

Danny MacAskill's Imaginate bike video brings kid's toys to life
This is NEXT LEVEL. You are about to watch Danny MacAskill do what every kid dreams of: Shrink down to the size of his own toys! Red Bull constructed giant-sized kids toys specifically for this film and MacAskill destroys them all. Hot wheels track, bouncey balls, pencil crayons, you name it.

No matter what thumbnail image I use here it won’t do this video justice. Watch Danny MacAskill’s “Imaginate” below!

Danny MacAskill's Imaginate bike video brings kid's toys to life

Danny MacAskill's Imaginate bike video brings kid's toys to life

Directed by Stu Thomson

It appears there were a million people involved but huge props (see what I did there?) to art director Moley Campbell, and the set construction team: Nash Masson, John Bailey, George Eccleston, Vision Ramps, J&B Scenery, Phil Bowen, Hugh Speirs! Incredible work all around.

imaginate.redbull.com













Jeff
Jeff Hamada is the Founder and Editor of Booooooom. He lives and works in Vancouver.



  • i love the small details like the colouring of the different modelling clays used to hold the pencil crayons in place. this entire thing is brilliantly art directed

  • So rad! There’s no limit to the amount of fun you can have when you’re at that level… with Red Bull throwing some money in the mix :D

    • blackeye

      Yeah the art direction is good, but gotta be a parent here. There is so much wrong with Red Bull and kid images mixing and making it public. Like a Barbie in BDSM gear.

      • I hear you. At least he’s wearing a helmet :D
        But the man is a legend and if your job is playtime then this fits like a glove.





23.03.17 by Jeff

Giveaway: QWSTION Overnighter Bag

Switzerland-based QWSTION have teamed up with fashion designer Julian Zigerli to produce a special version of their Weekender bag and they sent us one. The iridescent surface displays an array of colours when light shines directly at it. Note: We shot the image above with a flash, and the colours have not been manipulated. Have a look below to see what the bag looks like with the lights on.

There’s also a second set of straps so the bag can be worn over the shoulder or as a backpack. We have one of these special bags to give away to our readers so if you wanna snag it, leave a comment below and tell us the first place you’ll travel with it.

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Another incredible stipling project by French artist Xavier Casalta. This one contains 8 million dots and took 400 hours to ink! Click here to see his previous piece, “Autumn,” if you haven’t already. See more images of “Winter” below.

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Photos by New York City-based photographer Andrew Straub. More images below.

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23.03.17 by Staff

Artist Spotlight: Diego Gravinese

A selection of paintings by artist Diego Gravinese (previously featured here). More images below.

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22.03.17 by Staff

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A selection of recent paintings by Toronto-based artist Kris Knight (previously featured here). See more images below.

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