01.07.13 by Jeff

Danny MacAskill’s “Imaginate” Bike Video Brings Kid’s Toys to Life

Danny MacAskill's Imaginate bike video brings kid's toys to life
This is NEXT LEVEL. You are about to watch Danny MacAskill do what every kid dreams of: Shrink down to the size of his own toys! Red Bull constructed giant-sized kids toys specifically for this film and MacAskill destroys them all. Hot wheels track, bouncey balls, pencil crayons, you name it.

No matter what thumbnail image I use here it won’t do this video justice. Watch Danny MacAskill’s “Imaginate” below!

Danny MacAskill's Imaginate bike video brings kid's toys to life

Danny MacAskill's Imaginate bike video brings kid's toys to life

Directed by Stu Thomson

It appears there were a million people involved but huge props (see what I did there?) to art director Moley Campbell, and the set construction team: Nash Masson, John Bailey, George Eccleston, Vision Ramps, J&B Scenery, Phil Bowen, Hugh Speirs! Incredible work all around.

imaginate.redbull.com





  • http://www.booooooom.com/ Jeff Hamada

    i love the small details like the colouring of the different modelling clays used to hold the pencil crayons in place. this entire thing is brilliantly art directed

  • http://www.gerhardhuman.com/ Gerhard Human

    So rad! There’s no limit to the amount of fun you can have when you’re at that level… with Red Bull throwing some money in the mix :D

    • blackeye

      Yeah the art direction is good, but gotta be a parent here. There is so much wrong with Red Bull and kid images mixing and making it public. Like a Barbie in BDSM gear.

      • http://www.gerhardhuman.com/ Gerhard Human

        I hear you. At least he’s wearing a helmet :D
        But the man is a legend and if your job is playtime then this fits like a glove.