This week the award for most-fun-being-had-in-a-video goes to “Save Me” by Irma. Projection-mapping and little dancers are all you need. Watch below.
I don’t know how director Daniel Wolfe does it but his work is consistently flawless. You may recall his video for Chase & Status’ “Blind Love” (see it here) where he essentially made a 90s rave period piece, shot on VHS, that everyone thought was actual footage from the 90s.
This video for Paolo Nutini is set in a dystopian future where everyone gets headaches and smokes something called Aurora. There’s not much in the way of story here, but there’s something so compelling about this extremely bleak portrait.
Watch “Iron Sky” below. Slightly not work-safe, brief nudity.
I feel like most of my favourite videos this year are black and white! Director Bob Harlow and the DP Jackson Hunt channeled some Mark Romanek 99 Problems vibes here. Watch the video for Jake Bugg’s “There’s A Beast And We All Feed It” below.
Vincent Haycock directs this beauty of a music video for Paul McCartney’s song “Early Days”. A couple kids in Mississippi in the 50s form a band as McCartney sings about the early days, starting a band with John Lennon. One of my absolute favourites of the year so far. Watch the video below.