Environmental charity Hubbub (in collaboration with Common Works) has figured out a way to trick litterers into being better human beings! Capitalizing on Londoners’ love of sports and strong opinions, smokers can now use their cigarette butts to make their voices heard on various burning questions, like whether Cristiano Ronaldo or Lionel Messi is the best in the world. Their Neat Streets initiative has many brilliant campaigns, one of which turns chewing gum into paint-by-numbers sorta drawings! See more below.
