W+K’sAmsterdam office one-upped the Sheep LED ad spot with this one. There is no CG here! This was put together the good old fashion way, with laser sights, GPS, and a land surveyor! It’s a good thing all those cars are hybrids! Directed by Erik Van Wyk.
Honda has created a musical road to promote the Civic! The William Tell Overture plays as you drive over grooves cut into a road in Lancaster California. Take a look at the behind the scenes footage to fully appreciate what they’ve done.