In the late 90s everyone was getting out of the audio cassette game. Everyone, that is, except for The National Audio Company. “Too stubborn to quit,” the Spingfield, MO-based manufacturer is now the last remaining source for audio cassettes in the country. And thanks to the growing retro movement, they’re producing more cassettes than ever before!

Check out the video below! Besides sharing a great story, the short video has a great how-it’s-made vibe, reminiscent of old school Sesame Street. Enjoy!

Via Bloomberg Business