Submit
Call to Submit: 2026 Booooooom Art & Photo Book Award
Design

The Invisible Bike Helmet by Anna Haupt and Terese Alstin

14.08.12 —

The Invisible Bike Helmet by Anna Haupt, Terese Alstin
Believe it or not Anna Haupt is wearing an invisible helmet in the above image. I know what you’re thinking and the answer is no, it’s not hidden in that touque she’s wearing. What started as an exam project turned into 10 million dollars of venture capital and 7 years of research for Anna and Terese Alstin. They were told it couldn’t be done. The end of this video gave me chills.

Watch below!

Film directed by Fredrik Gertten

Learn more about The Invisible Bicycle Helmet here: hovding.com

2025 Photo Awards Winners

Explore the work of our five winners, twenty shortlisted photographers, and two hundred shortlisted images.

See More

Tomorrow’s Talent 5 Book

This collection brings together work from 60+ artists and is also our biggest volume yet: 276 pages, and for the first time, in a larger format.

Booooooom Shop

Join our Secret Email Club

Our weekly newsletter filled with interesting links, open call announcements, and a whole lot of stuff that we don’t post on Booooooom! You might like it!

Sign Up

Related Articles