"Object-ified" explores the inextricable tie between the corporate and corporeal.
Using visual and lingual humor as a foundation, the project examines the fine line between product and self (and how often times the self becomes a sort of absurd product).
By mapping and tracing the humorous celebrity-brand pairings, "Object-ified" highlights our country's perverse web of corporate and capitalist dealings; a web intended to prompt further consideration of the motives and links behind each celebrity statement, product endorsement, and corporate "mission".
