Mrs Luva-Luva’s work examines digital culture and the pervasive influence of AI systems that increasingly shape how we see ourselves and others. Her film Tap Tap Tippety Tap follows a woman whose emotional vulnerability and transparency online transform her into a featureless lump to be harvested and sold at the surreal LLM (Large Language Model) Supermarket.

Humorous and visually playful, the film draws on the upbeat language and colourful aesthetics of influencers, while critiquing the platforms they exist on. Though influencer culture appears to encourage self-expression, it can also flatten identities into brands and turns personal data into a commodity. Inside the gallery, an eerie supermarket aisle displays a series of homogeneous lumps like fresh produce. As you pass by, a chorus of voices pose existential questions.

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